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Fall Winter 20/21 ADV Campaign

Ad Campaigns

Ermanno Scervino is pleased to announce the new fall/winter 2021 advertising campaign, shot in Tuscany by Luigi & Iango. Its intense and dynamic images focus on the unconditional celebration of female beauty, and immortalise top model Joan Smalls in an evocative countryside setting near Florence, a location chosen to highlight both the designer's passion for nature as well as the strong bond of the fashion house with the Tuscan area. In timeless black and white, the iconic trait of the two photographers, the images portray a sensual and feminine woman with a hint of rock and roll, whose beauty is enhanced by the most exquisite of creations from the new Ermanno Scervino collection.

“This campaign fully reflects my idea of femininity and my aesthetic vision. My woman is ageless, modern, and has a strong personality. She seeks an international style, as a true citizen of the world. The beauty of supermodel Joan Smalls represents this perfectly. This is the third season that I have collaborated with Luigi & Iango: they are passionate and talented photographers who, like me, love fashion”, said Ermanno Scervino.